“Celebrity” endorsement of betting – is it as stupid as gambling itself?
I listen to SEN a bit, and man, do they pour on the betting ads and program content regards betting. (For the sake of this question, let’s ignore the hand-wringing about the saturation level of sports-betting advertising they also hypocritically indulge in.)
My question is – does it make people more likely to bet (with a particular agency) by having some z-grade celebrity giving the odds? Former players, former journalists (I thought nobody trusted us, anyway?), nuffy blondes nobody has ever heard of – does it make a difference?
And if so – why?
I’m genuinely interested. Some agencies clearly think it works, but I’m not sure it does.
(Leave comments below.)
Creativelive is a great concept – stream workshops live (in low quality, for obvious reasons), and if you like them enough, buy them so you can watch them in HD at your leisure.
But man, they are not quality- or detail-oriented in any way. Apart from the poor (work-experience?) hosting/direction/production/editing, the final copy of the video is often also poor. (Ignore for the meantime the terrible choices they have made with some of the instructors, who clearly haven’t been vetted for, you know, an ability to teach.)
But even the simple things continue to elude them. I’ve just bought the 28 Days with Sue Bryce series, as Sue is an EXCELLENT teacher, and it’s worth picking through all the above to get what she’s teaching.
But man – here’s what you’re confronted with when you download the first two week’s worth of videos:
How do you make sense of that? Multiple naming conventions, zero organisation, no idea what goes where. Where do you start?
(Just dowloaded Day 14, and that doesn’t have numbers at all. Deadset useless.)
It’s simple enough to fix (when you consult the download page, check things, etc.), but why should I have to spend the time just because they can’t be bothered thinking about their paying customers?
It’s sadly indicative of the way they do everything – just sloppy and with zero attention to anything approaching detail.
It is an absolute guarantee that an email is going to be a complete load of garbage when it begins: “I wanted to personally reach out…”
You know it’s going to be a pretend apology. (Or, as the writer of the email that starts that way would say: “A faux apology”.)
And so it turns out, that the latest email from Jef (yes, one ‘f’, no surname, we’re all great mates, you know?) the CEO of Basis is indeed full of crap.
OK, now I’ve set the small and medium sizes to 1×1. Sigh. Add text.